Spoilers: The roster's account of his intelligence, and Wintertooth's Troll Empire; no campaign ending.

Who he is in Total War
Throgg leads Wintertooth for Norsca. The Norsca pack unlocks him and Wulfrik. Sayl is a later, separate lord. The store page calls Throgg King of the Trolls and gives the two lords different starts and different bonuses. He is a melee monster. The 2017 roster gives him no mount. Copious Vomit is his missile. His army ignores attrition, and trolls and ice trolls are cheaper and tougher in his faction.
Update 7.0 adds Troll Empire. Using trolls generates Trollkind, spent on troll buildings that also push a Troll Country bar. Call the Monstrous Horde summons monster reinforcements for a limited time. Those are campaign tools on top of the same king. They do not replace Wulfrik's ship or Sayl's lies.
The troll who can plan
The roster's character text is short and specific. Trolls are known for physical power and for a striking lack of intelligence. That lack is what sets Throgg apart. He has a rare intelligence for his kind, and behind the snaggle teeth is a ruthless cunning he uses to bring the bitter chill of the north into the lands of men.
The older unique building, the Cave of the Rocky Throne, sat on Eringrad in Troll Country if he captured it. That is a Warhammer I roster fact about a settlement bonus, not a description of his Immortal Empires start after Update 7.0. The intelligence is the part that still explains the faction: a troll king who develops troll settlements instead of only smashing them.
Wintertooth beside the other northmen
Wulfrik is cursed to challenge champions and can carry an army across the sea in Seafang. Sayl betrayed Schalkain and bound Nightmaw. Throgg's neighbours in a campaign are whoever the sandbox places near Wintertooth. His company in the race is trolls, ice trolls, and the marauders of Norsca who can live in the same army.
The king with the unusual mind is the 2017 roster text, and the Troll Empire is the December 2025 free update. Norsca is not on Archaon's subjugation list. Wintertooth stays a Norscan faction when the Everchosen is collecting Chaos lords.
Throgg: gameplay and availability · More character stories
Sources
- Norsca army roster — Total War — totalwar.com
- Norsca — Total War — totalwar.com
- Update 7.0 free content — Total War — totalwar.com
- Immortal Empires DLC Ownership Guide — SEGA — support.sega.com
- CA: Update 7.0 free content — community.creative-assembly.com